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	<title>Product Launch Manager Online &#187; pricing</title>
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		<title>Effective Product Pricing</title>
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		<pubDate>Tue, 20 Jul 2010 13:50:11 +0000</pubDate>
		<dc:creator>Yvonne_PLM</dc:creator>
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		<category><![CDATA[pricing]]></category>

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		<description><![CDATA[Pricing is always tricky.  If you want sell something online, pricing could be the single most important decision you will take during your product launch.   Competition is fierce and with many alternatives on the internet, you need to be comparable with the competition.   But do you? Conventional wisdom usually mentions Cost Plus, Discounting (loss leaders and the like), Target [...]]]></description>
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