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	<title>Product Launch Manager Online &#187; internet marketing strategy</title>
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	<link>http://productlaunchmanageronline.com/plmblog</link>
	<description>Blog - Profitable Internet Marketing, SEO &#38; Product Launches</description>
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		<title>So what’s it all about?</title>
		<link>http://productlaunchmanageronline.com/plmblog/plm-files/so-what%e2%80%99s-it-all-about/</link>
		<comments>http://productlaunchmanageronline.com/plmblog/plm-files/so-what%e2%80%99s-it-all-about/#comments</comments>
		<pubDate>Mon, 14 Dec 2009 16:28:03 +0000</pubDate>
		<dc:creator>Yvonne_PLM</dc:creator>
				<category><![CDATA[PLM Files]]></category>
		<category><![CDATA[internet marketing strategy]]></category>
		<category><![CDATA[online sales]]></category>
		<category><![CDATA[product launch]]></category>
		<category><![CDATA[product launch manager]]></category>

		<guid isPermaLink="false">http://productlaunchonline.org/plmblog/?p=42</guid>
		<description><![CDATA[Who or what is a product launch manager?

I bet you’ve never even heard of such a specialist job description. And if you have, do you know what a product launch manager actually does?

You know how every time Apple launch a new mobile or laptop or some such there’s a queue of raving fans on launch day that seems to go round the block all wanting to buy it and buy it now?

Well, that’s no accident. It all came about because a product launch manager executed a well thought out product launch plan.


]]></description>
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		<slash:comments>8</slash:comments>
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		<title>Is Your USP worth Reconsidering?</title>
		<link>http://productlaunchmanageronline.com/plmblog/plm-files/is-your-usp-worth-reconsidering/</link>
		<comments>http://productlaunchmanageronline.com/plmblog/plm-files/is-your-usp-worth-reconsidering/#comments</comments>
		<pubDate>Thu, 10 Dec 2009 16:31:24 +0000</pubDate>
		<dc:creator>Yvonne_PLM</dc:creator>
				<category><![CDATA[PLM Files]]></category>
		<category><![CDATA[internet marketing strategy]]></category>
		<category><![CDATA[product launch]]></category>

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		<description><![CDATA[Recently I saw a question posted on a networking site about a new business start-up.  This person had created a B2B membership site but it was very unclear to me what the site was actually offering.  I started off the discussion by asking what was his USP.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>What Exactly Does a Product Launch Manager Do?</title>
		<link>http://productlaunchmanageronline.com/plmblog/plm-files/what-exactly-does-a-product-launch-manager-do/</link>
		<comments>http://productlaunchmanageronline.com/plmblog/plm-files/what-exactly-does-a-product-launch-manager-do/#comments</comments>
		<pubDate>Sat, 28 Nov 2009 16:10:46 +0000</pubDate>
		<dc:creator>Yvonne_PLM</dc:creator>
				<category><![CDATA[PLM Files]]></category>
		<category><![CDATA[internet marketing strategy]]></category>
		<category><![CDATA[online sales]]></category>
		<category><![CDATA[product launch]]></category>

		<guid isPermaLink="false">http://productlaunchonline.org/plmblog/?p=13</guid>
		<description><![CDATA[A product launch manager aims to significantly increase your online sales using an array of tools and events to reach your customers.  A product launch can be used not only for new products but also for services and existing products. Your organisation can also benefit from other short and long term effects of the product launch such [...]]]></description>
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		<slash:comments>1</slash:comments>
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